Coinbase: The number of on-chain projects of Fortune 100 companies in the United States has surged by nearly 40%

Author: Coinbase

Compiled by: Xiaobai Navigation coderworld

On-chain activity at the top U.S. public companies is busier than ever. On-chain projects announced by Fortune 100 companies increased by 39% year-over-year and hit an all-time high in the first quarter of 2024. A survey of Fortune 500 executives found that 56% said their companies were working on on-chain projects. From the largest traditional brands to small businesses, from stablecoins toTokenThe treasury bonds of the financial sector are being embraced by well-known companies and productsBlockchaintechnology andcryptocurrency，推动创新并为广泛采用提供入口。活动的增加凸显了为加密货币制定明确规则的紧迫性，这些规则有助于将加密货币开发人员和其他人才留在美国。

According to research conducted by The Block for Coinbase, Fortune 100 companies have announced cryptocurrencies,BlockchainThe number of Web3 projects has increased by 39% year-on-year and hit an all-time high in the first quarter of 2024. A survey of Fortune 500 executives showed that 56% of companies are working on blockchain projects, including consumer-facing payment applications. The increased activity highlights the urgency of developing clear cryptocurrency rules to help retain crypto developers and other talent in the United States, fulfill the promise of better access to cryptocurrencies, and maintain the United States' leadership in the cryptocurrency field globally.

Many trusted brands and products in the financial sector are embracing blockchain technology and cryptocurrencies, driving innovation and providing an onramp to widespread adoption:

• Bitcoin SpotETFThe launch meets huge potential demand.As of today, the total assets under management of Bitcoin spot ETFs exceed $63 billion. On May 23, 2024, the U.S. Securities and Exchange Commission (SEC) approvedexchangeApplication to list and trade an Ethereum spot ETF (pending S-1 approval), further expanding access to spot cryptocurrencies and driving adoption.

• In addition to ETFs,On-chain government securitiesDriving real-world assetsTokenRecent high interest rates have increased theSafety、高收益国债上链的需求，自2023年初以来，美国国债Token化产品的价值增长了1000%以上，达到12.9亿美元。BlackRock的代币化美国国债基金BUIDL，达到3.82亿美元，最近超过了Franklin Templeton的3.68亿美元基金，成为最大的基金；加密对冲基金和做市商正在使用BUIDL作为交易代币的抵押品。到2030年，代币化资产市场预计将达到16万亿美元，相当于今天的欧盟GDP。

• In addition to Coinbase, global payment giants PayPal and Stripe are also usingStablecoinsEasier to use. Through Circle, merchants on Stripe can now accept USDC payments through Ethereum, Solana, and Polygon, and automatically convert to fiat currency. PayPal supports cross-border transfers, covering stablecoin users in about 160 countries - there are no transaction fees, while the average fee in the global remittance market is 4.45% to 6.39%. In 2023, the annual settlement volume of stablecoins reached 10 trillion US dollars, more than 10 times the total global remittance volume.

• This progress has come not just from the top down, but from the bottom up as well: America’s most trusted institutions,small companiesAbout 70% (68%) of small businesses believe that cryptocurrency can help solve at least one financial pain point, with transaction fees and processing time being the biggest pain points.

At Coinbase, we applaud the progress of traditional finance in updating its systems and make a few calls from the data:

• The United States must cultivate the talent it increasingly needs rather than continue to lose it overseas.The U.S. developer share has fallen 14 percentage points over the past five years; today only 26% of crypto developers are in the U.S. Among Fortune 500 executives, concerns about available, trusted talent are now the main barrier to adoption, surpassing concerns about regulation. Among small businesses, half say they are likely to look for candidates familiar with cryptocurrency the next time they hire for a finance, legal, or IT/tech position. Clear cryptocurrency rules are key to retaining developers—and key to America continuing to lead the world in cutting-edge technology innovation.

• It will also be critical to ensure that the technology delivers on its promise to better serve crypto-using companies that need financial services.More importantly, it is about ensuring that underserved people who need financial services are served. For the underbanked and unbanked, about half (48%) of Fortune 500 executives said that cryptocurrencies have the potential to increase access to the financial system and the ability to create Fortune. For companies using cryptocurrencies, one Fortune 500 executive noted that banks can encourage innovation by finding more ways to work with them.

• The United States needs to take a leadership role in this area. Fortune 500 executives showed strong interest here: 79% wanted to work with partners in the US (an increase of 73% from last year), and 72% agreed that having a digital currency backed by the US dollar (as opposed to the Japanese yen) could keep the US economy globally competitive.

Cryptocurrency is the future of money.

Thisresearch reportThis is the fourth research report released by Coinbase since June 2023 and theYear-over-year study on enterprise adoption, a comprehensive research report released by Coinbase that aims to educate the public on the role that cryptocurrencies, blockchain and other network technologies can play in updating the global financial system for the benefit of businesses and consumers.

Methodology

Unless otherwise noted, the data and insights cited in this report are derived from the following sources:

• Fortune 100 Projects: The Block Pro Research’s analysis of Web3 project activity at Fortune 100 companies between Q1 2020 and early June 2024. “Activity” is broadly defined to include any digital asset/blockchain-related internal company projects, investments, partnerships, product/service launches, and other similar projects. The Block conducted a public information search across news sites, company filings, press releases, and announcements using keywords such as “cryptocurrency,” “blockchain,” “tokenization,” “NFTs,” “metaverse,” and “digital assets.” Search results were manually screened, aggregated, and deduplicated. For each project in the database, The Block evaluated the project stage, industry, and Web3 use case (e.g., tokenization, process automation, payments/settlement, etc.).

• Fortune 100, Stablecoins, and Tokenization Case Studies: Research from The Block.

• Web3 Adoption Survey: A survey of 104 Fortune 500 executives (director level and above) who are knowledgeable about cryptocurrency and blockchain, conducted for Coinbase by third-party research firm GLG, April 17-25, 2024.

• Small Business Survey: A survey of 250 financial decision makers at small businesses (with fewer than 500 employees) in the U.S. conducted by research firm NRG for Coinbase.Xiaobai NavigationCryptocurrency, the survey period is April 24-29, 2024.

The article comes from the Internet:Coinbase: The number of on-chain projects of Fortune 100 companies in the United States has surged by nearly 40%

Related recommendation: What do you think of Starknet’s announcement to enter the Bitcoin Layer2 field?

Once the constraints of Ethereum mainnet are broken, Starknet’s imagination space is no longer limited to Layer2. Written by: Haotian In short: 1) The prerequisite for Starknet to expand Bitcoin is that the OP_CAT proposal is passed first, which is uncertain; 2) Starknet’s entry into BTC layer2 may…