USV talks about AI aesthetics
Written by Matt Mandel
Compile:DAOSquare
The word "technology" comes from the Greek word techne, which refers to an art, skill or practice. Plato wrote extensively about this concept, often mentioning artists such as flutists as prime examples of those working in technique. Although today we tend to contrast technology and the arts (such as STEM versus the humanities), classical thinkers believed they were inextricably intertwined. In order to understand this connection, one must realize that art is not and cannot be a mere expression of self. More importantly, art is always expressed and delivered through the medium of the tools we use to communicate, and the nature of these tools is determined by the technological level of the time.
Technology companies of the past 25 years, such as Netflix, YouTube and TikTok, may seem like just new media distribution channels. This is thinkingXiaobai NavigationThey're the wrong way around. New technology unlocks entirely new arts. By changing the medium through which we can express ourselves, they have changed the terms of who can create art and what constitutes a work of art. Streaming has changed the rhythm of television programming, as viewers now tend to binge-watch content rather than binge it over weeks and months. What’s even more dramatic is that if you showed someone a Mr. Beast YouTube video or Savanah Moss’ TikTok 25 years ago, they probably wouldn’t even have a conceptual framework to understand what they were looking at.
Artificial intelligence may be the most important technology of our time, and like previous technological revolutions, it will change our relationship with art, such as how we create art, what kind of art we create, and even what we consider art .
First, we’ve seen AI lower the barriers to artistic creation. On my personal blog, I now add custom images to every new post, which I wouldn't be able to do at all without the image mockup. Runway enabled USV's OG Matt to create a great trailer. Music apps like Splice and Suno mean that people without musical training can easily express themselves through song, not just through curation but composition. If the iPhone means that anyone can capture reality with a camera in their pocket, then artificial intelligence means that anyone can depict and interpret reality in any medium of their choice.
Artificial intelligence will also unlock entirely new types of art. Plots is creating a new way of telling stories, one based on characters where humans determine the direction of the story. AI Chatbot. One of our investments, Bright Moments, has developed a "dream machine" that continuously generates new images based on images it has previously proposed and voice prompts from the user (or should I say creator? Or consumer?). The USV office installed one and we had so much fun doing it! The defining characteristics of these new AI mediums are interactivity and randomness, perhaps to the extent that we typically associate them with games. Humans provide visions, surprise and delight at what is summoned, and in turn respond with new prompts that further expand the boundaries of the game.
也许最有趣的是,我们将看到艺术创作主要受到人工智能提示本身的启发(即而不是更多手动的人类提示)。这第三类作品与第二类作品之间只有一线之隔,但像 Nothing Forever 和 AI Tube 这样的项目感觉更像是由 AI 驱动的,而不是 AI 实现的。如果 YouTube、Twitch、TikTok 是通过展示一个人生活中最为平凡的细节来反映人类经历中最为深刻的部分,那么我们是否正在从和 AI 之间的更无约束的自我表达训练过程中了解我们并未自知的自己?当「幻觉作为一种特征,而不是一个 bug」被带到艺术的终极点时会发生什么?
I'm excited about these new approaches to art. They'll be weird, just like Rambalac was weird. Or, as Damien Chazelle showed in his masterpiece Babylon, The Wizard of Oz, Jurassic Park and Avatar are all weird from an early Hollywood perspective.
But, how wonderful they are!
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