From Web2 to Web3: The evolution and revolution of social networks
As we all know, social networking began in the Web2 era. Web2 companies such as Facebook, X (formerly Twitter), TikTok, and Instagram dominate the current social networking space, bringing together billions of users. While Web2 laid the foundation for user interaction and user-generated content platforms, Web3 can change social networking through decentralization.Xiaobai NavigationThe basic pattern.
Next, let’s take a closer look at the main differences between these two paradigms of social networking.
Web2 Era: Centralized Social Networks
Features
1. Centralized Platform: Platforms like Facebook, X, TikTok, and LinkedIn control all user data, content management, and monetization strategies.
2. User Generated Content：Web2 allows users to create, share and interact with others. Features such as comments, likes, sharing and user profiles become standard.
3. Advertising-based profit model：The main revenue model of Web2 social platforms revolves around advertising. Platforms collect user data to provide targeted advertising, which often raises privacy concerns.
4. Information islands: Each platform operates independently, resulting in the emergence of data silos, where user information and content are trapped in specific networks.
Web3 Era: Decentralization and Empowerment
Features
1. Decentralization：Web3 is promoted byBlockchainTechnology-driven decentralized platforms. These platforms aim to eliminate middlemen and give users more control over their data and interactions.
2. Tokenchange:cryptocurrency和代币在去中心化社交网络中促进价值交换。用户可以因为贡献内容、整理信息或参与CommunityAnd get rewarded.
3. Interoperability: Web3 envisions a more connected internet where data and value can flow seamlessly between different platforms and applications.
4. Autonomy：Users have greater ownership and control over their data, identity and digital assets. Decentralized identity solutions ensure privacy andSafety.
Web2 and Web3: Rivals or Teammates?
Web2 or Web3, which is better? The main advantage of Web2 social platforms is the extensiveness of information and content, and its large number of users enables users to easily learn and interact with others. Web3 social networks provide users with more control and sovereignty, but still lag behind Web2 platforms in terms of content and users.
Many users use both Web2 and Web3 social networking platforms to gain different benefits. Web2 social platforms provide users with more information, content, and interaction with other users. Web3 social platforms provide more control and ways to earn content revenue. In the long run, users' demand for data autonomy will continue to increase, which will eventually drive the development of Web2 platforms and move closer to Web3 platforms, but currently users still need to use multiple platforms to gain different benefits.
CNS: Bringing together all social networks
Multi-platform users face many challenges when managing and sharing data on different social networks. CNS provides users with a seamless solution to integrate all their social network information on one platform and gain full control of their personal data through a decentralized data registry. Using CNS, users can share their social network information with friends through a single link or by scanning a QR code, making it easy to identify and find each other in any social network.
in conclusion
Web2社交网络的革命性在于其推动用户生成的内容、互动和社区建设，并取得了巨大成功。可以说今天世界上几乎每个人都参与了Web2社交网络平台的诞生和发展。
另一方面，Web3有望通过利用去中心化、区块链技术和用户赋权来重新定义社交网络。通过优先考虑透明度、隐私和互操作性，Web社交网络旨在创建一个更具包容性、Safetya flexible and innovative Internet ecosystem.
Although Web2 social platforms have a larger market share today, the paradigm is always changing as user needs evolve. Web3 social platforms are catching up quickly and will undoubtedly drive the continued development of Web2 platforms.
About CNS
Cardano Name Service (CNS) is a platform for social networking on the Cardano network. CNS empowers users to build their own social profiles, and users use .ada domains as the entry point for their social identities. By utilizing a decentralized domain registry, CNS is able to scale efficiently while protecting users.SafetyAt the same time, our unique data architecture ensures that users fully own their CNS domains and related data.
Through a unique, identifiable CNS domain associated with each user’s identity,DAOs、项目和公司可以找到活跃的社区成员，奖励他们的参与并推出可验证凭证的新方法，为构建更强大和紧密联系的组织开辟更多机会。
Twitter: https://twitter.com/CNSCardano
Parser SDK: https://github.com/cns-space/cns-resolver-sdk
The article comes from the Internet:From Web2 to Web3: The evolution and revolution of social networks
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